Tag Archives: Neuromarketing

Making Ads That Whisper to the Brain-Neuromarketing (NY Times)

Making Ads That Whisper to the Brain NeuroFocus NeuroFocus, a neuromarketing company, tests volunteers’ subconscious reactions to images by having them wear a fabric cap with brain sensors and an eye-tracking device. By NATASHA SINGER Published: November 13, 2010 RECOMMEND … Continue reading

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